Anne Hansen

Hvad får dem til at holde op med at læse

• Vendor material that emphasizes flashy AI features, automation, or scalability without mentioning compliance, data security, or Danish Bookkeeping Act certification.
• Case studies or testimonials that name real clients or firms; Anne interprets this as a sign the vendor does not take confidentiality seriously.
• Pricing presented as 'contact sales' with no transparency; Anne assumes the vendor will later quote her a much higher number when locked in.

En indvending, de ikke siger højt

“If I choose the wrong platform and it turns out the vendor does not take security seriously, or it gets compromised, my firm's reputation takes a hit and my clients lose trust. I could lose business or face liability. That is a career risk I carry personally, not the tech staff.”

Sådan lyder de

“I need to know that the platform is locked down and regularly audited, that my clients' data is not going anywhere, and that ten years from now I am not scrambling to switch systems because the vendor went under or stopped updating for new Danish tax rules. If the vendor can show me they have other Danish firms like mine using the system without incident, and they can explain exactly what they do to keep data safe, I am listening.”